Maruti Suzuki Victoris Launch: All You Need to Know

Maruti Suzuki has officially launched its much-awaited midsize SUV, the Victoris, in India. This new model is a significant step for the brand as it expands its SUV lineup under the Arena dealership network. With advanced features, multiple powertrain options, and enhanced safety technology, the Victoris is designed to appeal to urban families as well as long-distance travelers. It slots between the popular Brezza and the premium Grand Vitara, competing directly with established segment leaders such as the Hyundai Creta and Kia Seltos.

Market Positioning

The Victoris strengthens Maruti Suzuki’s presence in the midsize SUV market, one of the fastest-growing segments in India. Unlike the Grand Vitara, which is sold through Nexa dealerships, the Victoris will be retailed via the wider Arena network, increasing accessibility in smaller cities and semi-urban regions. This strategy is expected to broaden Maruti’s customer base and increase volumes in a competitive segment.

Short Summary Table

Exterior Design and Dimensions

Built on Suzuki’s Global-C platform, the Victoris is slightly longer than the Grand Vitara, giving it more cabin and boot space. Its design combines practicality with modern styling:

• Sleek LED headlights and tail lamps

• Bold grille design with chrome highlights

• Sculpted bonnet and strong shoulder lines

• Dual-tone alloy wheels with a premium finish

The SUV is available in ten colour choices, including Arctic White, Splendid Silver, Eternal Blue, Sizzling Red, Magma Grey, Bluish Black, and Mystic Green. For a sportier appearance, three dual-tone options pair Eternal Blue, Sizzling Red, or Splendid Silver with a black roof.

Engine and Powertrain Options

The Victoris comes with three engine choices, making it one of the most versatile SUVs in its class:

1. 1.5-litre naturally aspirated petrol with mild-hybrid technology

   • Power: around 103 PS

   • Transmission: 5-speed manual or 6-speed automatic

   • Optional All-Wheel Drive (AWD) with the automatic

2. 1.5-litre strong hybrid system

   • Combined output: around 116 PS

   • Transmission: e-CVT automatic

   • Focused on high efficiency and smooth performance

3. 1.5-litre petrol with factory-fitted CNG

   • Power: approx. 88 PS

   • Underbody CNG tank for increased boot space

   • Available only with manual gearbox

This wide range of options ensures that the Victoris appeals to both performance seekers and economy-focused buyers.

Interior Features and Technology

Inside, the Victoris provides a modern and comfortable environment with segment-leading features:

• 10.25-inch full digital instrument cluster

• 9-inch touchscreen infotainment system with wireless Android Auto and Apple CarPlay

• Suzuki Connect with 60+ connected car functions

• Alexa voice assistant with AI integration

• Dolby Atmos 8-speaker surround sound system

• Ventilated, 8-way adjustable driver’s seat

• 64-colour ambient lighting

• Smart powered tailgate with gesture control (segment first)

• Wireless charging, rear AC vents, cruise control, and head-up display (HUD)

The design blends practicality with luxury, ensuring convenience for both the driver and passengers.

Safety and ADAS

Safety is one of the biggest highlights of the Victoris:

• 5-star Bharat NCAP rating for adult and child protection

• Level 2 Advanced Driver Assistance System (ADAS) with features such as:

  • Adaptive cruise control

  • Lane keep assist

  • Blind-spot detection

  • Rear cross-traffic alert

  • Automatic emergency braking

• Six airbags as standard

• 360-degree camera and electronic parking brake

• All-wheel disc brakes

These features position the Victoris as one of the safest midsize SUVs on Indian roads.

Pricing and Variants

The Maruti Suzuki Victoris was launched on September 3, 2025. Pricing is expected to start from around ₹9.7 lakh (ex-showroom) for the entry-level petrol manual variant. The fully loaded strong hybrid trims with premium features could go up to ₹20 lakh (ex-showroom).

This competitive pricing strategy will make it a strong alternative to popular SUVs in its class.

Rivals in the Segment

The Victoris will compete with:

• Hyundai Creta

• Kia Seltos

• Skoda Kushaq

• Volkswagen Taigun

• Honda Elevate

• Tata Curvv

Given its safety credentials, technology package, and fuel-efficient hybrid options, the Victoris is expected to attract a large number of customers in this crowded segment.

Frequently Asked Questions (FAQs)

Q1. When was the Maruti Suzuki Victoris launched?

A. It was launched on September 3, 2025.

Q2. What engine options does the Victoris offer?

A. It offers three choices: a 1.5-litre mild-hybrid petrol, a 1.5-litre strong hybrid, and a 1.5-litre petrol with a factory-fitted CNG.

Q3. Does the Victoris have AWD?

A. Yes, the 1.5-litre NA petrol automatic variant comes with an All-Wheel Drive option.

Q4. What are the standout features?

A. Key highlights include a powered tailgate with gesture control, 64-colour ambient lighting, ventilated seats, a Dolby Atmos sound system, and a full digital instrument cluster.

Q5. How safe is the Victoris?

A. It has achieved a 5-star Bharat NCAP safety rating and comes with six airbags, all-wheel disc brakes, and Level 2 ADAS features.

Q6. What is the price range?

A. The SUV is priced between approximately ₹9.7 lakh and ₹20 lakh (ex-showroom).

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